Preparation and Support for Fundraising

CASE STUDY

Steiner’s – Low Carb Food

Customer

Industry: Food 
Project: Preparation for investor discussions: financial planning and company valuation, support during negotiations
Company: STEINERFood GmbH, Österreich   
Contact person: Inge Steiner, CEO 

Challenges

Following the successful market launch of their first products, the company needed to scale and expand to new distribution channels. To do this, a detailed analysis of profitability, production, and sales potential was required – forming the basis for a financial plan, company valuation, and a compelling investment case.

Solution

1. Support in preparing documents for investor meetings
2. Development of a financial plan reflecting the operating model, including distribution channels and production costs, along with scenario planning and challenge sessions
3. Company valuation at multiple financing stages
4. Strategy and hands-on support in approaching investors

Results

Successful closing of the fundraising round.

Steiner’s in the Media:

• Press Release Investor entry at Die Höhle Der Löwen
• Press report on Die Höhle Der Löwen and Matthias Steiner

About the collaboration

Matthias Steiner on the collaboration:

The collaboration is above all reliable. That’s exactly what you need at the beginning: dependable partners who are consistently there for you and walk alongside you. It feels trustworthy – not like off-the-shelf consulting.

Petra Wolkenstein on the collaboration:

Matthias and Inge identified a strong market need early on with their products. They are passionate entrepreneurs who prove that hard work pays off. Their strength lies in both product development and go-to-market strategy.