Switzerland Global Enterprise invited Petra Wolkenstein over to use her track-record in online sales and training to discuss with Swiss startups their next challenge: Participating in the BioTech online conference in the US with a serial match-making for sales and distribution over weeks. "We had some vivid discussions on this topic: we collected the benefits but we also discussed the difficulties that threaten this kind of serial meetings. Of course, in the end, we worked out together how to avoid them and make the best of the opportunity."